Social Audit for Endless Stationery
I did a fun social audit for Endless Stationery, a brand that’s all about making your stationery game as creative as your thoughts! My goal was to dive into their social presence, see what's working, and find areas to amp up their engagement.
What’s Working:
- Aesthetic Feels: The feed is a visual treat! The stationery shots are clean and creative, and reflect the brand's vibe.
- Strong Brand Identity: The color palette and product-centric posts make the brand instantly recognizable.
Where There’s Room to Grow:
- Engagement with the Audience: The page could use more conversation! While the posts look good, there's a lot of untapped potential for fun interactions with the followers, like polls, behind-the-scenes moments, and responding to comments.
- Add the Human Touch: While the products are the focus, it would be great to see the faces behind the brand! Featuring the team or sharing real customer stories can create a more relatable vibe.
- Trendsetting Potential: They have a creative product range, so now it's time to spark a little more trendiness! How about some quirky stationery challenges or even showcasing fun hacks with their products?
What I Suggested:
- Let’s get the audience more involved by running polls, sharing user stories, and engaging in real-time.
- Add more behind-the-scenes content, who doesn’t love a peek into the creative process? And stocking up your warehouse kinda reels.
- Jump on trending stationery themes, and seasonal campaigns, and maybe even create some of their own.
This audit was all about helping Endless Stationery stand out not just for their cool products, but by creating a space where their community feels heard, involved, and inspired.
