Close
Creative & Content Strategy
Description
Content marketing is an art in itself. It takes brands years to identify their target audience correctly, understand how they should position themselves and what their tone of voice and style of writing should truly be. Once they discover this, there comes a time when they need to get active and put themselves out there so that their audience can see them and become their customer.
This is where content plays a very important part. It is basically consistent information, packaged beautifully in different formats (blogs, articles, infographics, social media posts, newsletters, emailers, messages, etc) and published through different platforms (website, Linkedin, Facebook, Instagram, Twitter, etc) to reach the end consumer and persuade them across different stages of their journey to buy from the brand.
Given that I have been working with broadcast networks (Viacom18 - 2+ years), agencies (Qyuki Digital, Eleve Media - 4+ years), brands (HUL, Y Films - 1 Year) and freelancing over the years (10+ years) as a content strategist and a content writer (scripts, blogs, social media, copy and more), I want to do everything content for people out there who really need it.
Deliverables
Customised proposal depending on requirements.
Creative Strategy
Influencer Marketing