Alqama Afreen
I'm a marketing executive and a content writer. I help brands generate awareness and leads with my marketing expertise and storytelling skills. Expert in Content Writing (B2B SaaS), SEO, Social Media, CMS, and Content Marketing. ✨
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Content Writing
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SEO Expert
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Content Marketing
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Social Media Marketing
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Content Strategy
Bangalore, India

Experienced Content Marketing Executive with a proven track record in improving brand visibility and driving qualified leads. Skilled in creating engaging content and utilizing SEO techniques to increase traffic and generate leads. Proficient in managing social media platforms like LinkedIn, Instagram, and more. Experienced in crafting clear and compelling B2B SaaS content. Worked with companies like VIZMO and Escafate, among others. #ContentMarketing #SEOExpert #SocialMediaManagement

Marketing Executive , VIZMO
July 2024 - Present
- Curated content across multiple platforms (Website Blogs, LinkedIn posts, Static Posts, Video Scripts & Carousels, Newsletters, Whitepapers, and Case Studies)
- Produced 4-5 SEO-optimized blogs monthly, increasing impressions from 38.2K to 73.7K
- Created 3-4 monthly newsletters on product updates, marketing roundups, and blog insights to keep clients updated with Zoho
- Generated and managed backlinks, increasing referring domains from 66 to 106 within 4 months
- Produced case studies and comprehensive whitepapers to support sales and marketing initiatives
- CMS Handling with Ghost platform (Producing, Editing, Updating, and Structuring Content)
- Created and implemented monthly SEO technical improvements for optimal blog performance
- Developed and curated a monthly LinkedIn content calendar in Notion for strategic planning
- Executed LinkedIn strategy with 4-5 weekly SEO-optimized posts, collaborating with design for visual content that increased impressions and follower growth

Public Relations Intern, STORYBREWS
March 2024 - April 2024
- Drafted press releases and compiled PR impact reports while monitoring media coverage
- Established and nurtured relationships with key journalists through proactive media outreach for clients such as Assetz, Vaishnavi Group, Hosachiguru, and Sumadhura
Public Relations Intern, ESCAFATE
October 2023 - December 2023
- Led LinkedIn content strategies and campaigns that drove engagement and increased Escafate's and the Founder's visibility and industry connections
- Wrote 4-5 LinkedIn articles and case studies monthly, strengthening thought leadership and industry presence
Social Media Marketing Intern, CELEBFIE
September 2021 - December 2021
- Managed social media calendars, optimized algorithms for better reach, and planned content through research
- Led community engagement by responding to DMs and comments while executing influencer collaborations
Journalist Intern, JANTANTRA TV INDIA
October 2019 - November 2019
- Wrote engaging, SEO-optimized articles on health, tech, entertainment, and global topics while meeting editorial guidelines and deadlines
- Conducted thorough research and used Yoast and ranking keywords to create data-driven, SEO-friendly content
Education
Master's Degree in Journalism and Mass Communication
2022 - 2024
REVA University
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