Add More Design (aka Kumud)
A senior graphic & web designer, with 5+ years of experience, who crafts delightful consumer experiences for e-commerce brands.
Open to: Freelance and Full-time roles.
🎨
Graphic Design💻
Web Design🎨
Logo Design🖼️
Print Design🎨
Packaging Design
Bengaluru, India
I’m a Mathematics Hons. graduate with 5 years of experience in graphic design and visual communication, specializing in branding, website design, and social media marketing for D2C and B2C brands. My analytical background allows me to approach design challenges with a logical, problem-solving mindset—giving me an edge over traditionally trained designers.
With extensive freelance experience, I’ve developed strong skills in managing teams, overseeing multiple projects, and balancing diverse responsibilities—all key for a senior role. Colleagues and clients often praise my ability to deliver high-quality work on time with attention to detail.
With extensive freelance experience, I’ve developed strong skills in managing teams, overseeing multiple projects, and balancing diverse responsibilities—all key for a senior role. Colleagues and clients often praise my ability to deliver high-quality work on time with attention to detail.
Senior Visual Designer, Add More Design
March 2020 - Present
Bangalore
- Delivered branding, visual communication, print, and website design for 60+ clients across industries such as fashion, beauty, wellness, lifestyle, and education
- Notable clients: Conscious Chemist, No Nasties, Atlancer, Alizeh Agnihotri, Klairs India, and Limese
- Worked on B2B, B2C, and D2C projects across 3 countries (India, Singapore, the USA)
- Managed remote design and copywriting interns, leading multiple projects, maintaining deadlines and quality
- Worked as part-time Design Manager for a US-based health supplement company, overseeing design hiring and all creative output for one year
- Collaborated with multiple design and marketing agencies to fulfill design needs for their clients
- Notable clients: Conscious Chemist, No Nasties, Atlancer, Alizeh Agnihotri, Klairs India, and Limese
- Worked on B2B, B2C, and D2C projects across 3 countries (India, Singapore, the USA)
- Managed remote design and copywriting interns, leading multiple projects, maintaining deadlines and quality
- Worked as part-time Design Manager for a US-based health supplement company, overseeing design hiring and all creative output for one year
- Collaborated with multiple design and marketing agencies to fulfill design needs for their clients
Graphic Designer, Reesôme
January 2020 - September 2020
Delhi
- Conceptualized and designed social media creatives, website visuals, and print collateral for 13+ brands, spanning across 6+ industries, managing multiple client accounts (3-4 at a time)
- Contributed to branding projects, designed Shopify websites, and created Instagram AR filters, expanding the studio’s digital capabilities and enhancing client engagement
- Notable clients: Hammer Audio, Fabcafe by FabIndia, and Sargam Electronic
- Collaborated with copywriters and designers, assisted in overseeing design interns to deliver cohesive and high-quality design work
- Contributed to branding projects, designed Shopify websites, and created Instagram AR filters, expanding the studio’s digital capabilities and enhancing client engagement
- Notable clients: Hammer Audio, Fabcafe by FabIndia, and Sargam Electronic
- Collaborated with copywriters and designers, assisted in overseeing design interns to deliver cohesive and high-quality design work
Program Head - Design Team, CouchFashion - The AI Fashion Assistant
November 2019 - January 2020
Delhi
- Kickstarted the hiring process for the graphic design team and fashion interns
- Designed both print and digital assets to support initial marketing efforts
- Exited the role after 3 months as the company was in its early stages, and the need for design resources was expected to be minimal for the next year
- Parted on excellent terms with the founder
- Designed both print and digital assets to support initial marketing efforts
- Exited the role after 3 months as the company was in its early stages, and the need for design resources was expected to be minimal for the next year
- Parted on excellent terms with the founder
Graphic Design Internship, Yell - Premium Clothing Brand
July 2019 - October 2019
Delhi
- Designed social media assets, catalogues, and website visuals to strengthen brand’s online presence and engagement
- Re-designed the website using Adobe XD, collaborating with founders and a development agency for a successful launch
- Designed custom prints for pocket squares and scarves, overseeing production from concept through to vendor coordination, ensuring high-quality output
- They sold for 2+ years
- Proactively supported cross-functional teams by assisting with digital marketing, campaign ideation, photoshoot coordination, and team management enhancing company operations
- Re-designed the website using Adobe XD, collaborating with founders and a development agency for a successful launch
- Designed custom prints for pocket squares and scarves, overseeing production from concept through to vendor coordination, ensuring high-quality output
- They sold for 2+ years
- Proactively supported cross-functional teams by assisting with digital marketing, campaign ideation, photoshoot coordination, and team management enhancing company operations
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Education
Diploma - Graphic Design
2018 - 2018
Maya Academy of Advanced Cinematics
Bachelor of Arts - Mathematics (Hons.)
2015 - 2018
Ambedkar University Delhi
