- Migrating On-Prem Atlassian Jira customers to the cloud
- Why is this exciting? This is one of the most important business goals at Atlassian

- Building the Growth Marketing product to drive activations, engagement and retention across Microsoft products
- (100Mn+ Revenue Impact for Azure, Personalized XBox experience for gamers) 
- Making the product GDPR compliant, by handling EU and Non-EU data separately 
- Improved the performance and load times, and self-serve capabilities to achieve a positive NPS

- Principal Product Manager: Consumer pods (Growth, Shopping Experience and Monetization) Led 7 SPM/PMs Highlights 1
- Increase the AOV (Average order value) of platform by 15% and conversion by 5% through 
- Functionality to allow the users to add forgotten items to an existing order (AOV jump of 10%+) 
- Better Personalization and Recommendations: Using data to improve discovery of right products for the customers (AOV increase of 15 INR -> 5cr additional monthly revenue) 
- Better merchandising of products - App Feed optimization (Consistent position for important widgets, Different versions of feed for different personas etc) 
- Making the app usable for India 2
- 0 / Non savvy users - Improved Search 2
- Generated INR 2cr monthly revenue through Search and Display Ads 3
- Improved MoM retention for platform by 7% from 28%->35% through - Gamification and Rewards program (Built from scratch, scaled to Mn of users pan-India) 
- Revitalizing Membership program (Simpler messaging, new benefits and reinforcing the savings) 
- Identifying opportunities for better price benchmarking and assortment to keep instock

- Bing Ads team - Responsible for earning potential of online Ads in Canada, France and 5 new markets; Worth $175Mill annual revenue 
- Product/Feature adoption analysis; Competitor benchmarking; Customer outreach; Demand-Supply modelling; Market operations and management 
- Improved the efficiency, overall quality and customer experience of Ads displayed on mobile devices in all non-US markets Side Project: Designed a Blockchain backed Ad Platform

- Worked on a project for Government of India to improve the Logistics Performance Index rating
- Designed the IT System for prior online declaration and quick verification through RFID tags 
- Produced the RFP document to onboard IT vendor for the proposed system

- Member of Demand Shaping Platform: Responsible for demand forecasting of all articles sold on flipkart.com
- Python, Ruby, Hadoop, Java and a lot of other cool stuff Award: Most customer centric engineer of the team