Anwesa Panda
An ambitious sales and marketing manager with a passion for creativity and strong client management skills. Known for developing and implementing innovative sales strategies that drive business growth
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Business Development
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Business Strategy
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Sales Expert
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Creative Strategy
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Client Management
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Team Management
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Project Management
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Pune, India

Experienced sales and growth manager with a knack for strategic client management in the financial services industry. Successfully led a team of 7 analysts, generating leads and driving business growth at TresVista. Collaborated with top PE and VC firms, investment banks, and consultants, exceeding sales goals consistently. Worked with renowned companies like UnLtd India and Meer Foundation, showcasing my expertise in marketing campaigns and fundraising. Proficient in B2B sales, lead generation, MS Office, and project management. #SalesGrowth #ClientManagement #StrategicMarketing

Associate, Sales Strategy and Growth, TresVista
January 2024 - Present
Pune, MH
- Effectively leading a team of 7 Analysts and responsible for managing and overseeing a robust pipeline of lead opportunities and projects
- Directing strategic efforts to engage sales leaders in the US and UK market, with a focus on generating leads within the asset management space
- Acquiring and onboarding new clients by aligning marketing efforts with sales objectives, contributing to an effective go-to-market growth strategy
- Streamlining processes for cross-functional collaboration and ensuring high-quality deliverables by the team
Senior Analyst, Sales Strategy and Growth, TresVista
January 2023 - December 2023
Pune, MH
- Gained fast-track promotion in 1.5 years
- Supervised and collaborated with an external vendor to develop a customized MS Dynamics CRM software solution
- Created marketing collaterals such as white papers, samples, customized pitch presentations, and marketing content for client acquisition, website, and press releases
- Exceeded sales qualified leads' (SQL) goals by over 15% through a combination of inbound and outbound lead generation
- Provided strategic support to stakeholders which helped enhance the firm's visibility and achieve client growth during more than 20 global networking events
- Developed and successfully ran multi-channel campaigns to build relationships and increase client engagement with large PE and VC firms
- Managed key functions with a team of 3 Analysts and implemented effective strategies to drive overall client retention, acquisition, and adoption
Analyst, Business Development and Sales Support, TresVista
June 2021 - December 2022
Pune, MH
- Worked with the founders and business development leaders to implement pre and post-sales strategies leading to a 20% sales growth on a Y-o-Y basis
- Provided dedicated support to CSR clients, preparing pitch decks for fundraising and facilitating initiatives to enhance visibility
- Accompanied sales leaders on more than 20 pitch calls with top PE and VC, investment banking, and investment consultant firms
- Successfully collaborated and participated in more than 10 Request for Proposals (RFPs) to acquire clients through bid management
- Prepared fortnightly, monthly sales reports, and presented sales pipeline analysis for key stakeholders
- Profiled prospective clients, mapped them to different service offerings, and created customized pricing as per their needs
Education
B.Com Hons-Marketing and Finance
2018 - 2021
Mumbai,MH
Higher Secondary Education (CBSE)-Commerce
2016 - 2018
Bhubaneshwar,OD
Secondary Education
2007 - 2016
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