Apoorva
Brand Marketing & Strategic Partnerships at Digit Insurance | Ex-DELL | PGDM (Marketing-Finance)
✨
Brand Management⚙️
Account Management💡
Business Strategy📝
Strategic Planning
Bangalore, India
Experienced marketer with a focus on product/brand management and strategy. Worked with Digit Insurance and DELL Technologies, managing key accounts and implementing successful marketing campaigns. Skilled in market research, product launch, and customer engagement. #MarketingExpert #BrandManagement #StrategicThinking
Associate Manager – Brand Marketing and Strategy, Digit Insurance
June 2022 - Present
Bangalore
- Product Management of 'Ojas', strategized the plan of action for a new sales system, outlined the UI/UX for a new dashboard, Product Marketing for 'Wellness Product', built 360° campaigns, executed onsite branding and engagement initiatives, initiated the conception, launch, and promotion of the Wow52 initiative, implemented targeted customer engagement initiatives, headed sales training for a team of 200+, formulated and executed strategies to enhance customer satisfaction
Account Manager – Enterprise Accounts, DELL Technologies
May 2021 - May 2022
Bangalore
- Established, nurtured, and sustained account and business relationships for 20+ leading BFSI enterprise accounts, engaged with new and existing customers and partners, efficiently managed the sales pipeline and tracked leads, open opportunities and customer interactions using CRM system, managed and closed deals of more than Rs
- 20 million in revenue, transformed the e-commerce platform
- 20 million in revenue, transformed the e-commerce platform
Sales and Marketing, Dukes by Ravi Foods
May 2020 - July 2020
Delhi
- Created and maintained account relations across 50+ distributor accounts, developed written and video content for social media platforms
Sales and Consulting, Square Sequel Consulting
April 2020 - May 2020
Delhi
- Understood and researched the concept of Design Thinking, connected with 100+ customers via email marketing to generate leads and create pipeline opportunities
Build your resume
Education
MBA
2021
FORE School of Management, New Delhi
BA (Hons.) Economics
2019
PGDAV College, University of Delhi
Class XII, CBSE
2016
St. Anselm’s School, Jaipur
Class X, CBSE
2014
St. Anselm’s School, Jaipur
