Arshad Sheikh
Experienced Professional & Key Accounts Manager with 5.5+ years in E-commerce & Modern Trade.
๐
Data Analysis๐ก
Business Strategyโ๏ธ
Account Management
Hyderabad, India
Experienced E-commerce & Key Accounts Manager with a strong background in sales, key account management, and operations optimization. I have worked with renowned brands such as General Electric, ASICS, Puma, LG, and Dyson. Skilled in data analysis, strategic initiatives, and cross-functional collaboration for business success. Proficient in Shopify and experienced in Indian and international marketplaces. #EcommerceExpert #KeyAccountsManager #MarketingPro
E-commerce Manager, Mediamint
June 2023 - Present
Hyderabad
- Leveraged expertise in B2B sales to effectively govern marketplaces across diverse regions including the US, Canada, and Europe, working with renowned brands such as General Electric, ASICS, Steiff, Puma, LG, and Dyson through the Rithum platform
- Managing the operations and optimising the presence of key brands on international marketplaces across countries such as US, UK, Canada
- Implemented streamlined launch processes and roadmap, resulting in a remarkable 27% month-over-month increase in sales across all accounts on average
- Significantly boosted General Electric Appliance Brandโs YoY sales by 36% and slashing ACOS by 42%
- Managing the operations and optimising the presence of key brands on international marketplaces across countries such as US, UK, Canada
- Implemented streamlined launch processes and roadmap, resulting in a remarkable 27% month-over-month increase in sales across all accounts on average
- Significantly boosted General Electric Appliance Brandโs YoY sales by 36% and slashing ACOS by 42%
Brand and Key Accounts Manager, Yoho Lifestyle
March 2022 - May 2023
Delhi
- Led cross-functional project teams: Spearheaded the 'Big size shoes' initiative, creating roadmap and launching it successfully on the website and across multiple marketplaces
- This involved collaborating with various departments โ development, marketing, sales, logistics โ ensuring smooth execution and on-time delivery
- Drove revenue growth and profitability: Developed strategic partnerships with key marketplaces (Amazon, Flipkart, Nykaa etc
- ) resulting in consistent quarter-over-quarter and month-over-month revenue increases
- Implemented Amazon Ads campaign strategies achieving a Return on Ad Spend (ROAS) of 5
- 3, boosting profitability
- Enhanced operational efficiency: Managed full website development, including Shopify integration, streamlining data flow and optimizing website performance
- Implemented automated retention journeys via WhatsApp, email, and bots, improving customer engagement and reducing churn
- Demonstrated analytical and strategic thinking: Analysed business data to identify opportunities for improvement
- Developed JBPs (Joint Business Plans) with marketplaces, aligning strategies and driving mutually beneficial growth
- This involved collaborating with various departments โ development, marketing, sales, logistics โ ensuring smooth execution and on-time delivery
- Drove revenue growth and profitability: Developed strategic partnerships with key marketplaces (Amazon, Flipkart, Nykaa etc
- ) resulting in consistent quarter-over-quarter and month-over-month revenue increases
- Implemented Amazon Ads campaign strategies achieving a Return on Ad Spend (ROAS) of 5
- 3, boosting profitability
- Enhanced operational efficiency: Managed full website development, including Shopify integration, streamlining data flow and optimizing website performance
- Implemented automated retention journeys via WhatsApp, email, and bots, improving customer engagement and reducing churn
- Demonstrated analytical and strategic thinking: Analysed business data to identify opportunities for improvement
- Developed JBPs (Joint Business Plans) with marketplaces, aligning strategies and driving mutually beneficial growth
E-commerce Manager, Plix Nutraceuticals
November 2020 - February 2022
Mumbai
- Driven significant business growth on multiple marketplaces through strategic new product launches, effective advertising campaigns, and targeted promotional offers, achieving an average return on ad spend (ROAS) of 80
- Developed and implemented a comprehensive Amazon Brand Store strategy, encompassing product launches, A+ content management, and advertising, across various verticals and marketplaces
- Demonstrated strong project management skills through the successful launch of Plix on Amazon.ae, ensuring all aspects of branding, visibility, and execution were met
- Proven ability to collaborate effectively with cross-functional teams to improve existing processes and procedures, maximizing clarity, efficiency, and overall success
- Developed and implemented a comprehensive Amazon Brand Store strategy, encompassing product launches, A+ content management, and advertising, across various verticals and marketplaces
- Demonstrated strong project management skills through the successful launch of Plix on Amazon.ae, ensuring all aspects of branding, visibility, and execution were met
- Proven ability to collaborate effectively with cross-functional teams to improve existing processes and procedures, maximizing clarity, efficiency, and overall success
E-commerce Manager, Alacrity ecommerce solutions
January 2019 - October 2020
Nagpur
- Increased product margin and brand revenue monthly through online channels like Amazon, Walmart, Best Buy, eBay, etc
- Managed relationships with vendors, distributors, and manufacturers to maintain margins and inventory flow
- Collaborated with C-level executives and departments to analyze data, marketing techniques, and design strategies
- Utilized industry best practices in eCommerce, internet marketing, content management, and website analytics
- Managed relationships with vendors, distributors, and manufacturers to maintain margins and inventory flow
- Collaborated with C-level executives and departments to analyze data, marketing techniques, and design strategies
- Utilized industry best practices in eCommerce, internet marketing, content management, and website analytics
Build your resume
Education
BACHELOR OF ENGINEERING IN COMPUTER TECHNOLOGY
2014 - 2018
NAGPUR UNIVERSITY, NAGPUR
