Ashish Agarwal
Brand & Content Consultant at frog, part of Capgemini Invent | Ex Infosys | NIRMA '22
💻
Marketing Strategy✨
Brand Management💡
Branding Strategy💡
Content Strategy
Mumbai, India
Experienced marketer with expertise in brand consulting and data analytics. Worked with FMCG conglomerates and BFSI clients on strategic marketing initiatives. Proficient in developing marketing dashboards, streamlining data pipelines, and enhancing customer experience. Collaborated with Capgemini Invent and Infosys. #BrandConsultant #DataAnalytics #MarketingExpert
Consultant: Brand & Marketing, Capgemini Invent (frog)
March 2023 - Present
- Developed & launched marketing dashboards for an FMCG conglomerate to enable real-time media analytics
- Streamlined data pipelines across sources to eliminate redundancies and saved 30% in infrastructure cost
- Conducted Digital Maturity Assessment for a BFSI client by benchmarking Website & Mobile App analytics to identify trends and opportunities and recommended areas of improvement
- Streamlined data pipelines across sources to eliminate redundancies and saved 30% in infrastructure cost
- Conducted Digital Maturity Assessment for a BFSI client by benchmarking Website & Mobile App analytics to identify trends and opportunities and recommended areas of improvement
Associate Consultant: Data Analytics, Infosys
May 2022 - March 2023
- Worked with a leading US based Insurance client and handled their Master Data Management (MDM) interface
- Documented functional & business requirements, provided effort estimation and built the roadmap for delivery
- Performed stakeholder management & collaborated with cross-functional teams to refine client requirements
- Handled multiple SQL databases and curated Power BI dashboards to draw insights from data of multiple LOBs
- Documented functional & business requirements, provided effort estimation and built the roadmap for delivery
- Performed stakeholder management & collaborated with cross-functional teams to refine client requirements
- Handled multiple SQL databases and curated Power BI dashboards to draw insights from data of multiple LOBs
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Education
MBA (Marketing)
2020 - 2022
Institute of Management, NIRMA University, Ahmedabad
BBA
2017 - 2020
SDJ International College, Surat
