Akash Verma
Content Catalyst | Igniting Engagement with Influencers & Social Savvy✨
📣
Social Media Marketing🤳
Influencer Marketing📲
Digital Marketing🤝
Business Development🔍
SEM Expert
Bangalore, India
Experienced digital marketer with over 5 years in various marketing sectors. Expertise in SEM, influencer marketing, and event planning. Worked with popular brands like YITAHOME, Koo India, and YourQuote. Proficient in media relations, brand management, and content curation. #DigitalMarketingExpert #InfluencerMarketing #EventPlanning
Influencer Marketing & Social Media Manager, Hong Kong YintaTech - Bengaluru
October 2022 - February 2024
Bangalore, Karnataka, India
- Successfully onboarded new influencers specializing in the management of influencers/KOLs from the USA and EU markets for brands like YITAHOME, YITAMOTOR, Hernest, OEDRO & AutoSaver
- Engaged with over 2500 creators from both the EU and USA markets, resulting in a revenue surge exceeding 250% and heightened brand recognition
- Expanded brand visibility across diverse platforms by overseeing social media accounts and implementing customized online strategies by growing more than 10K followers within 4–5 months
- Played a crucial role in team advancement by training members for various campaigns, ensuring the achievement of impactful results, and meeting key performance indicators (KPIs)
- Engaged with over 2500 creators from both the EU and USA markets, resulting in a revenue surge exceeding 250% and heightened brand recognition
- Expanded brand visibility across diverse platforms by overseeing social media accounts and implementing customized online strategies by growing more than 10K followers within 4–5 months
- Played a crucial role in team advancement by training members for various campaigns, ensuring the achievement of impactful results, and meeting key performance indicators (KPIs)
Business Development & Brand Partnership Manager, Koo India - Bengaluru
February 2021 - October 2022
Bangalore, Karnataka, India
- Successfully onboarded numerous significant accounts across various sectors
- Collaborated closely with over 88 celebrities in the entertainment and fashion industries on the Koo App
- Orchestrated and supervised online campaigns for celebrities and OTT platforms such as MX Player and Shemaroo Entertainment
- Pioneered a monetization strategy for the entertainment sector, resulting in revenue generation of 11 lakhs within the initial two months
- Made significant contributions as an Influencer Marketer, driving the app's growth through diverse social media strategies and collaborations with content creators to achieve set objectives
- Collaborated closely with over 88 celebrities in the entertainment and fashion industries on the Koo App
- Orchestrated and supervised online campaigns for celebrities and OTT platforms such as MX Player and Shemaroo Entertainment
- Pioneered a monetization strategy for the entertainment sector, resulting in revenue generation of 11 lakhs within the initial two months
- Made significant contributions as an Influencer Marketer, driving the app's growth through diverse social media strategies and collaborations with content creators to achieve set objectives
Community Manager, YourQuote - Bengaluru
September 2019 - January 2021
Bangalore, Karnataka, India
- Proficient in social media platform management, post monitoring, and enforcing community guidelines
- Experienced in organizing nationwide Open Mic events in India
- Collaborative approach to addressing technical issues with technical teams
- Emphasis on ensuring app functionality and enhancing user features for improved community responsiveness
- Oversight of social media accounts to improve engagement and content monetization on various platforms such as YouTube and Instagram with a growth of more than 500K subscribers on YouTube
- Experienced in organizing nationwide Open Mic events in India
- Collaborative approach to addressing technical issues with technical teams
- Emphasis on ensuring app functionality and enhancing user features for improved community responsiveness
- Oversight of social media accounts to improve engagement and content monetization on various platforms such as YouTube and Instagram with a growth of more than 500K subscribers on YouTube
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Education
Bachelor of Mass Communication & Journalism
2018 - 2021