Ayush Kumar Gupta
Sales & Marketing - HDFC Bank | IIFT Delhi MBA
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Sales Managmenet
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Product Development
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Financial Analysis
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Marketing
Delhi, India

About me:

Experienced sales & marketing manager with a strong background in finance, insurance, and mutual funds. Successfully managed sales pipelines, exceeded targets, and fostered strong business relationships. Worked with HDFC Bank and collaborated with cross-functional teams. #SalesAndMarketing #FinanceProfessional #RelationshipBuilder

Manager, HDFC Bank
June 2022 - May 2024
- Managed sales pipelines and regularly reviewed weekly targets to ensure alignment with overall business goals
- Oversaw performance metrics of 10+ retail partners, providing support to enhance their sales performance and overall growth through effective dealer management
- Facilitated infrastructure planning for dealer growth, ensuring alignment with company policies and market demands
- Ensured dealer profitability and retention by adhering to established policies and procedures, fostering strong business relationships
- Coordinated timely processing of financial settlements and claims, ensuring smooth operations and prompt service delivery, including the management of audits and financial reviews
- Managed sales of ancillary financial services, including insurance and finance options
- Enhanced customer satisfaction by ensuring efficient delivery of services and providing tailored financing solutions
- Tracked competitors' sales trends and promotional activities, gathering customer feedback on financial products and services for continuous improvement
- Conducted market analysis to track competitor growth and marketing strategies
- Developed and implemented marketing strategies, including ATL and BTL activities, to increase market share within the assigned territory
- Achieved 110% of sales targets for various financial products, including insurance, mutual funds, and loans, consistently exceeding monthly and quarterly goals
- Generated 20% more high-quality enquiries through strategic events and digital advertising campaigns
- Achieved a 25% improvement in sales efficiency and conversion rates through regular review of weekly targets and alignment with overall business goals
- Increased revenue streams by 20% through the sale of ancillary financial services and promotion of add-ons such as extended warranties
- Increased market share within the assigned territory by 15% through the development and implementation of marketing strategies
Education
MBA (MARKETING)
2020 - 2022
INDIAN INSTITUTE OF FOREIGN TRADE, DELHI
B. TECH (C.S.E)
2015 - 2019
INSTITUTE OF ENGINEERING AND RURAL TECHNOLOGY, ALLAHABAD
CLASS XII
2014
COMMERCIAL SENIOR SECONDARY SCHOOL, NEW DELHI (CBSE)
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