- Leading and managing a dynamic marketing team, overseeing brand strategy, campaign execution, and performance optimization to achieve organizational goals and driving brand growth
- Spearheading the Marketing Initiatives for the Brand and its various events such as Youth Eco Summit, Meri Life & Beyond tech with UNICEF Ministry of IT & Electronics
- Onboarding and managing the Sponsorships & CSR Partnerships with several stakeholders
- Managing the PR campaigns for the brand and its initiatives

- Played a key role in the strategic rebranding initiative that elevated the company's market positioning and messaging
- Spearheaded and executed dynamic social media marketing strategies, amplifying brand presence across various platforms and fostering engagement with the target audience
- Lead the marketing initiatives across multiple products and successful launches, showcasing strategic expertise in product positioning and user engagement
- Managed SEO activities in collaboration with third-party service providers, optimizing website content, google businesses, and structure to improve search engine rankings and drive organic traffic growth

- Managed the CEO, the brand and its umbrella brands on all major social media platforms
- Build the brand's story through conceptualizing engaging video campaigns
- Planned, researched & curated - engaging, and punchy monthly content calendar across social media channels and publishing timely for better engagement
- Wrote PR articles and got several published in different publications and industry-related magazines, such as PORTAL, FIDI, The Logical Indian, and ERC Mobility
- Single-handedly managed the company's CSR club
- Successfully organized CSR initiatives internally and also collaborated with NGOs
- Organized and managed the employee engagement activities at the office in coordination with HR
- Wrote SEO-based blogs for various brand-related websites

- Handled Twitter account for the company
- Built the company's network and relations with several brands including Burger King, McDonald's, Subway, Royal Enfield, Yamaha, etc
- Pitched the brand's portfolio to many politicians around the world

- Streamlined reporting of social media KPIs for Instagram including engagement, followers, and leads
- Regularly engaged with the community on social media to increase awareness of the brand, travel discounts, and seasonal treks
- Got average impressions on posts around 20k
- Wrote travel-related SEO blogs for the website

- Curated and researched travel itineraries for Ladakh and Spiti Valley Travel
- Made creative and appealing travel itineraries
- Created travel-related SEO blogs for the website
- Managed the company's Quora account and drove traffic on the website resulting in revenue generation
- Managed and Led group tours of 40-60 people on a 25-day trip to Ladakh from Delhi via bikes and SUVs

- Closely worked on the construction of NH-730
- Looked after the construction of Road Bridges, Surveying, and Road construction