Hritik Yadav
Lenskart | NITI Aayog | BMS | Enactus | SSCBS'24
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Data Analysis
📊
Market Research
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Python
Gurugram, India

Experienced marketer with proficiency in Python, SQL, and Tableau. Successfully contributed to reducing attrition and developed machine-learning models at Lenskart. Worked as a Data Analyst Intern at popular companies like Lenskart and NITI Aayog. #DataAnalytics #MarketingSkills #ProblemSolver

Data Analyst Intern, Lenskart
June 2023 - August 2023
- Contributed to reducing the 50% attrition rate by developing a Python machine-learning model consisting of 15+ variables
- Predicted the number of employees leaving with an accuracy of 90% along with 10+ factors directly impacting the outcome
- Collaborated closely with the CXO’s Office team to overhaul the hiring process, resulting in streamlined operations for over 12,000 employees with broadly 3 departments having a work experience ranging from fresher to 6+ years
- Shared insights with the C-suite by preparing a tableau dashboard focusing on 3 KPIs to drive informed decision-making
Research Intern, NITI Aayog
October 2022 - December 2022
- Worked on the MEGP initiative by the Government of India for the International Year of Millets 2023 initiated by the UN
- Analyzed 50 years’ worth of foodgrain data in India to conceptualize the value chain and mainstream millets in the market
- Conducted a Cost-Benefit analysis on 15+ crops to get the annual Return on Investment on each crop
- Forecasted the growth of millets in comparison to mainstream foodgrains (wheat and rice) across 25+ states in India
- Prepared policy recommendations (including subsidies, Crop Insurance, MSP
- ) for the Ministry of Agriculture to increase farmers’ income by 50% and reduce the extent of 10+ diseases like malnutrition and diabetes in the country
- Devised a comprehensive demand and supply analysis for export strategy (India - 3rd largest exporter and largest producer)
Education
Bachelor of Management Studies (Marketing)
2024
Shaheed Sukhdev College of Business Studies (University of Delhi)
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