I started exploring marketing at the age of 16, to make money on the internet.

Eventually, I stumbled upon Blogging and SEO, and learned it by trial and error. By graduation in 2016, I was confident enough in my skills to pursue a marketing career.

My first real job was at PromptCloud, a Bangalore-based SaaS startup, where I began as a Content Marketer. Working closely with the founders, I took on branding, community, social media, paid ads, and overall strategy.  My work has helped acquire elite customers like Apple, Google, Uber, Mattel, and Samsung. By 2020, I was leading their marketing team. 

In 2021, I joined the founding team of Zeda.io as Marketing Lead.

Zeda.io aimed to simplify product management with a SaaS platform, focusing on organic growth through content and community. I hired a team of smart marketers, helped define our brand, and organized events under our ProductCafe banner. We eventually built a 30,000+ global PM community and a widely recognized brand. My work here helped us win customers like Paypal, Microsoft, Moengage, and Twilio.

I wore many hats at Zeda.io and had a wholesome startup experience. I'm still proud of my role in elevating the brand — one of my biggest career highlights.

In 2023, I took a break from full-time roles and began helping early-stage startups with various marketing needs, from strategy to execution. Throughout it all, my focus has always remained the same: to combine efficient strategies with strong branding and storytelling to help businesses stand out in crowded markets.