Close
1:1 Performance Marketing Strategy Call
Price
₹1,500/hour
Description
I've spent 15+ years on both sides of performance marketing — running large budgets inside agency holding companies (iProspect, GroupM) and leading paid media in-house for global brands (Amazon Prime Video, ByteDance, Cognizant, Simplilearn). Along the way I've managed $10M+ in US market ad spend across Google, Meta, and TikTok, and led campaigns across international markets including APAC and MENA.
This call is for anyone who wants direct, experience-backed answers instead of generic frameworks — whether you're a founder trying to figure out why your CAC is climbing, a marketer stuck on attribution after iOS 14.5, or a team deciding how to split budget across channels and geographies. I've sat on the agency side pitching strategy and the brand side being accountable for the number at the end of the quarter, so I can tell you what actually holds up when the budget's real and the deadline isn't moving.
Topics I can help with on a call:
- Campaign architecture and structure across Google, Meta, and TikTok
- Diagnosing rising CAC or declining ROAS
- Budget allocation across channels and markets
- Attribution and MMP setup (AppsFlyer, Branch, Adjust) post-iOS 14.5
- Scaling from a single-market to multi-market paid media operation
- D2C and B2B lead-gen strategy, including offline conversion tracking
- Career and hiring conversations in performance marketing (what interviewers and hiring managers are actually screening for)
First 15 minutes are free — no pitch, just a real conversation to see if I can help. Every 30 minutes after that is ₹800.
Deliverables
What you'll walk away with:
- Written summary within 24 hours — key points discussed and specific recommendations, sent over email (not just verbal advice you have to remember)
- A prioritized action list — 3–5 concrete next steps ranked by impact/effort, not a generic checklist
- Diagnostic take, if relevant — e.g., a quick read on likely causes of rising CAC/declining ROAS, or gaps in your current attribution setup, based on what you share on the call
- Tool/resource pointers — specific platforms, dashboards, or benchmarks relevant to your situation (e.g., MMP options, budget allocation frameworks)
- Optional follow-up thread — a few async email exchanges if something needs clarifying after the call (not open-ended, just enough to close the loop)
Google Ads
Meta Blueprint Certified
Paid Ads
Social Media Marketing
Creative Strategy
More services
Paid Search Campaign Management (Google & Bing Ads)
Performance Marketing Basics and Advanced Learning
