Formulate, direct, and coordinate marketing campaigns to promote products generate leads and to ensure the revenue generated for Bhiwandi, Dombivali & Thane Zone.
• Project handling for Aakash Byju’s PAN Mumbai.
• Plan, identify, develop, and evaluate marketing strategies for regional BTL marketing & monitor the campaigns on day to day basis along with the team and ensure implementation across their zone.
• Evaluate the financial aspects of marketing activities, expenditures or return on-investment and profit-loss projections.
• Generate and compile reports of the team w.r.t. revenue generation on a weekly basis by coordinating with internal operation, sales, finance and back-end support teams.

Team handling of 5-6 members, Brand activations, vendor management,
LinkedIn marketing, email marketing.
• Experience in managing online marketing campaigns.
• Performing end to end daily Account Management for organic & paid Google
Ad words, Facebook Ads(Text & Display Ads network)marketing campaigns
for UK, USA & Canada locations.
• Planning, Developing & implementing marketing strategies for campaigns
& drafting MOU for various campaigns
• Generating Revenue via direct marketing by create data base of
personal email in order to reach target audience.
• RWA activation & merchandise marketing for campaigns.
• Creating marketing proposals, contacting marketing & branding heads for
the campaigns.
• Managing promotional events at trade shows, venues &coordinating with
staff to ensure seamless process & prompt delivery of merchandise

Manage Digital Acquisitions and Usage & Retention Campaigns.
• Coordinate and work closely with the sales team to understand their targets for acquisition Usage &Retention.
• Formulate and execute digital and offline campaigns to meet the targets
• Create marketing collaterals - Liaise with internal and external creative agencies to create collaterals for the Acquisition and Usage and Retention Campaigns to effectively communicate the campaign objective to the targeted base and achieve desired results.
• Scheduling marketing campaigns on both STB & Digital with the sales team and campaign management teams.
• Regularly create campaign analytics to check the effectiveness of the campaigns and ways to improve it.
• Monthly promotions calendar with spends and acquisition targets.
• Regular active base analytics across plans and ways to upsell to these customers.
• Competition analysis & video editing for content creation and copy writing marketing promotions.
• Monthly update competition tracker for latest plans and product enhancements.
• Analysis and provide insights for our product/price changes