- Responsible for managing all the elements of a product launch and trainings across 9 markets in APAC region
- Orchestrated multi-channel marketing campaigns - digital, social media, email, content and trade shows, achieving a 30% increase in user engagement online & 35% increase in lead generation
- Liasioned between Global, regional & local team in order to manage the launch budget of 1M Swiss Francs & execute the launch events along with content localization and hands-on training
- Defined & executed Go-to-Market strategy by collaborating with sales team to create sales enablement materials, demos & trainings which resulted in 45% increase in employee satisfaction
- Coordinated and mobilized pre-launch activities of the product such as on-field product sensing, competitive analysis, customer insights & feedback and sales data to adjust product strategies
- Facilitated cross functional collaboration to align on creating roadmaps, pre-launch outreach campaigns and targeted messaging securing 30% of initial sales commitments

- Adept at expanding business in new territory through strategic client relationships & revenue growth initiatives
- Responsible for building a new territory in 'Building construction' Trade, adding 30+ high-profile clients and achieved 142% of the yearly sales target & 120% of the yearly collection target
- Conducted 100+ product demonstration, delivered best customer service and built long-term relationships with clients which contributed to 70% of the contract's renewal

- Responsible for providing clients with tailored strategies related to their product and its marketing campaigns
- Provided strategic guidance to pharmaceutical clients on product differentiation, market entry strategies, strong KOL engagement which resulted in increasing the sales of the category by 28%
- Achieved 50% increase in customer engagement rate by promoting interactive campaigns and optimized sales playbook for training programs leading to 20% improvement in closing rates

- Responsible for understanding the perceptions of a category used by HCPs in order to improve profit margins
- Collaborated with sales team in order to interview top 100 HCPs and KOLs across 4 major specialties & collect data to identify key drivers in their decision-making process and preferences
- Generated key insights around differentiating factor of the product, conducted STP analysis and assessed the competitive landscape and suggested core marketing actions to improve margins