Riya Sawant
Brand & Marketing | ET 30 Under 30 | MICA, Ahmedabad |
6000+ Followers on LinkedIn
💡
Creative Strategy💬
Content Marketing✨
Brand Management💻
ATL & BTL Marketing💻
Digital Strategy🧲
SEO Expert📊
Market Research📣
Social Media Marketing💻
Retention Marketing
Bangalore, India
I have successfully launched and grown multiple products, driving significant brand awareness and customer acquisition. Skilled in content strategy, digital marketing, and communications, I am passionate about creating value and believe in keeping customers first.
Consultant , Self
June 2024 - Present
Bengaluru
Consulting for 3 brands currently - Brand, SEO and Social Media strategy.
Senior Marketing Manager, Kotak Mahindra Bank
April 2022 - June 2024
Bengaluru, Karnataka, India
- Led and executed 360-degree marketing campaigns for Credit Cards and Loans leading to increase in Brand Metrics.
- Formulated and implemented go-to-market strategy for five products
- Formulated the retention strategy of 7 products leading to increase in NPS score by 100%.
- Formulated and implemented go-to-market strategy for five products
- Formulated the retention strategy of 7 products leading to increase in NPS score by 100%.
Marketing Manager, Kotak Mahindra Bank
August 2020 - March 2022
Mumbai, Maharashtra, India
- Worked on 360 degree ATL & BTL campaigns using different mediums leading to 200% increase in revenue.
- Worked on social media campaigns, podcasts, email marketing, and improving SEO scores top top 5 in the category.
- Worked on social media campaigns, podcasts, email marketing, and improving SEO scores top top 5 in the category.
Social Media Strategist, Scatter
April 2019 - May 2019
Bangalore
- Provided content ideas for 20 brands including Anik Ghee, Facebook, Shopperstop, TVS, and Dabur
- Conducted market research, developed content ideas, and executed influencer marketing strategies
- Conducted market research, developed content ideas, and executed influencer marketing strategies
Marketing & Sales Executive, Extinct Fire Engineers Pvt. Ltd.
May 2017 - April 2018
Mumbai, Maharashtra, India
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