- Managed client relationships and negotiated with vendors to maximize the output which bettered brand imagery and ultimately drive sales through generated leads
- Developed and executed effective social media campaigns, leveraging platforms such as Facebook Ads, Google Ads, and influencer marketing on Instagram and YouTube
- Conducted research thorough social media audits and competitive analyses to inform strategy development and optimize campaign performance
- Created compelling social media content, including graphics and videos, to drive engagement and increase brand visibility
- Utilized social media analytics to measure campaign performance and identify opportunities for optimization

- As the driving force behind Campus Shoes' influencer marketing efforts, I was instrumental in establishing a robust influencer network from the ground up, supported by a data-driven approach
- My expertise in branding campaigns helped promote our new-age products, and I effectively managed UGC campaigns to ensure our brand stayed top-of-mind
- To stay ahead of the curve, I continuously onboarded influencer agencies and collaborated with macro creators to develop high-performing influencer programs and campaigns
- As the leader of Campus Shoes' Brand & Influencer Marketing channel, I expertly navigated various digital platforms like YouTube, Instagram, and Facebook to reach our target audience and drive engagement
- My successful partnerships with influencer marketing agencies and creators resulted in the delivery of creative, strategic, and ROI-focused campaigns, always exceeding expectations
- Overall, my ability to build relationships, leverage data, and drive results made me a valuable asset to the Campus Shoes team

- Onboarded 600 creators and 200 macro creators to expand the organization's pool of influencer marketers, with a focus on community building
- Managed the leading gaming creators in the country, upholding their results through continuous brainstorming sessions
- This included likes of Mortal, ScoutOP, Techno Gamers, 8bit Animesh
- Coordinated E-sports and Fantasy events to build a strong relationship between the company, creators, and customers, with a focus on lead generation
- Successfully restructured the digital marketing department, resulting in a 75% increase in revenue and reduced spending on ads, with a focus on lead generation
- Managed a team of 6 which contributed 65000 registrations per month through influencer marketing over Instagram and Youtube

- Successfully launched online ordering in Modinagar, Muradnagar, and Muzzaffarnagar, generating significant order flow and contributing to overall revenue growth
- Manage and grow a portfolio of 300+ accounts across 9 cities, ensuring profitability and customer satisfaction

- Serve customers with bulk party orders, a perfect example of customerization when it comes to online ordering
- Every order was customized as per the client's need and occasion
- Doubled the team's output within the first month by implementing effective sales strategies and tactics
- Sold SAAS to the client for the development of their businesses, resulting in increased revenue and customer satisfaction
- Consistently meet and exceed sales targets, resulting in a 120% completion rate

- Provided chat support to Zomato customers, handling inquiries and complaints related to orders, payments, refunds, and other issues
- Resolved customer issues in a timely, professional, and empathetic manner, ensuring customer satisfaction and loyalty
- Maintained accurate records of customer interactions and transactions, ensuring data privacy and security
- Meet and exceeded customer support metrics such as response time, chat volume, and customer satisfaction scores