Strategic marketing leader with 8+ years of experience in building and scaling brands across EdTech, SaaS, and Retail. Known for blending brand storytelling with business impact, and turning narrative into growth.

Currently leading marketing at IIC Lakshya with end-to-end ownership across brand, ATL/BTL, digital, and retention.

Previously led brand & retention at upGrad, where I shaped brand narrative, redefined tone of voice, and delivered award-winning digital-first campaigns.