Samiksha Bhaiya
An industry-agnostic brand strategist who thrives in fast-paced environments. With my killer people skills and work ethic, I've led teams and managed projects, end-to-end.
💻
Marketing Strategy✨
Brand Management📣
Social Media Marketing🤝
Team Management⚙️
Project Management📝
Strategic Planning⚙️
Account Management💬
Content Marketing📊
Market Research💻
Consumer Insights💻
consumer behaviour
Experienced creative and marketing strategist with a robust academic and professional background in marketing, brand strategy, and client management. My proven track record spans diverse industries, demonstrating my adaptability and success in various contexts. I thrive in fast-paced, dynamic environments and am known for my enthusiastic, proactive approach. Exceptional people skills complement my ability to excel in client-facing roles, particularly in marketing. #MarketingExpert #BrandStrategist #ClientManagement
Lead of Social & Creative, The Invisible Paintbrush
January 2022 - May 2023
- Planned & executed multiple end-to-end digital campaigns across sectors
- Led internal teams of copywriters, designers, & interns
- Corresponded with clients to understand goals & create relevant marketing strategies
- Pitched sales proposals and negotiated business deals with potential clients
- Led internal teams of copywriters, designers, & interns
- Corresponded with clients to understand goals & create relevant marketing strategies
- Pitched sales proposals and negotiated business deals with potential clients
Content Developer, The Integrated Penguin
May 2021 - November 2021
- Created and edited content for blogs, websites, and social media
- Managed client social media strategy and brand identity
- Trained & leading a group of social media marketing interns
- Managed client social media strategy and brand identity
- Trained & leading a group of social media marketing interns
Conversation Architect, Toss the Coin
July 2020 - April 2021
- Crafted corporate storytelling for various media: websites, video scripts, social media, case studies, etc
- Wrote & managed content for client social media channels
- Oversaw visual rebranding & re-design projects, liaising with designers
- End-to-end account management with clients
- Wrote & managed content for client social media channels
- Oversaw visual rebranding & re-design projects, liaising with designers
- End-to-end account management with clients
Graphic Design Intern, Prime Focus Technologies
May 2018 - June 2018
- Designed graphics for clients, conducting market research to inform projects
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Education
MSc Marketing & Consumer Psychology
2023 - 2024
University of Sussex
Buyer Behaviour, Strategic Brand Management, Consumer Research Applications, Advanced Marketing Analytics, Applying Psychology in Business
B.A. Liberal Arts
2016 - 2020
Symbiosis School for Liberal Arts
Media Studies, Psychology & Business Studies | 8.13 CGPA
High School Diploma - ISC
2002 - 2016
Sishya
Economics, Mathematics, Psychology, Sociology, and English | 91.2% ISC Board Exams, 2016
