Shubhranshu Pinge
MICA 2022-24 | Summer Intern @ HDFC Bank | Currently working @Paracoat Products as a marketing and sales manager
📣
Marketing🤝
Sales Expert🤝
Business Development⚙️
Account Management
Gurgaon, India
Experienced marketer with a track record of driving revenue and market penetration. Worked with companies like Paracoat Products, Vending Brothers, Whitehat Jr, and Lido Learning. Skills: Digital Marketing, Market Research, Key Account Management. #ExperiencedMarketer #RevenueDriver #DigitalMarketingExpert
Marketing & Sales Manager, Paracoat Products
May 2024 - Present
Gurgaon
- Implemented, Managed and Optimized marketing campaigns on Google Ads & Meta Ads, resulting in a 20% increase in lead generation
- Conceptualized the brand identity for Paramat, an aftermarket brand, and developed a cohesive strategy to boost product awareness
- Achieved successful market entry for 3 brands, establishing a strong market presence by partnering with 7 distributors & 39 retailers
- Assisted with planning & execution of influencer marketing campaigns, raising brand awareness among the target audience on Youtube
- Improved SEO strategy by conducting in-depth keyword research to increase website traffic and boost search engine ranking
- Conceptualized the brand identity for Paramat, an aftermarket brand, and developed a cohesive strategy to boost product awareness
- Achieved successful market entry for 3 brands, establishing a strong market presence by partnering with 7 distributors & 39 retailers
- Assisted with planning & execution of influencer marketing campaigns, raising brand awareness among the target audience on Youtube
- Improved SEO strategy by conducting in-depth keyword research to increase website traffic and boost search engine ranking
Business Development Manager, Vending Brothers
April 2021 - December 2021
Jaipur
- Generated INR 70 Lakhs in revenue over 2 quarters by defining KPIs for sales processes to broaden market penetration
- Reduced turnaround time by 25% optimising supply chain & streamlining order processes, enhancing productivity & delivery efficiency
- Oversaw end-to-end sales operations, leading a 10-member team and growing the client base substantially by 300%
- Led cross-functional team to execute multi-channel marketing campaigns, incorporating digital and experiential initiatives
- Devised retention marketing strategies, establishing it as the foundational framework for nurturing deeper client relationships
- Reduced turnaround time by 25% optimising supply chain & streamlining order processes, enhancing productivity & delivery efficiency
- Oversaw end-to-end sales operations, leading a 10-member team and growing the client base substantially by 300%
- Led cross-functional team to execute multi-channel marketing campaigns, incorporating digital and experiential initiatives
- Devised retention marketing strategies, establishing it as the foundational framework for nurturing deeper client relationships
Sales Manager, Whitehat Jr
July 2020 - March 2021
Mumbai
- Achieved revenue of INR 1. 20 Crores by monitoring and providing constructive feedback to associates, increasing ARPU and revenue
- Led sales team of 15 and drove revenue in Indian and international markets by implementing customer acquisition strategies like referrals
- Initiated & oversaw the launch of pilot projects targeting untapped markets in high-potential Tier-2 cities for new product development
- Implemented A/B tests & data-driven experiments to drive continuous improvement in KPIs, fostering sales growth & customer engagement
- Received accolades for outstanding performance in driving sales, increasing overall productivity and enhancing operational efficiency
- Led sales team of 15 and drove revenue in Indian and international markets by implementing customer acquisition strategies like referrals
- Initiated & oversaw the launch of pilot projects targeting untapped markets in high-potential Tier-2 cities for new product development
- Implemented A/B tests & data-driven experiments to drive continuous improvement in KPIs, fostering sales growth & customer engagement
- Received accolades for outstanding performance in driving sales, increasing overall productivity and enhancing operational efficiency
Business Development Associate, Lido Learning
June 2019 - July 2020
Noida
- Achieved total revenue of INR 90 Lakhs as an individual contributor, leading to a manager interview shortlist within a 5-month timeframe
- Consistently exceeded weekly targets, closing 140+ sales units via customer acquisition strategies, driving ARPU of 65k in 8 months
- Expanded sales operations across Northern & Western regions, with primary focus on Delhi, Haryana, Gujarat, Maharashtra & UP
- Consistently exceeded weekly targets, closing 140+ sales units via customer acquisition strategies, driving ARPU of 65k in 8 months
- Expanded sales operations across Northern & Western regions, with primary focus on Delhi, Haryana, Gujarat, Maharashtra & UP
Build your resume
Education
MBA-PGDM (Marketing)
2022 - 2024
MICA,Ahmedabad
B.COM (H)
2015 - 2018
DCAC,University of Delhi, Delhi
