Shubham Kumar
A seasoned digital marketer with over six years of hands-on experience crafting and executing high-impact campaigns. Proficient in orchestrating successful initiatives for both domestic and international clientele.
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Digital Marketing
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Project Management
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Account Management
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Social Media Marketing
Delhi, India

About me:

Experienced Digital Marketing Manager with over 6 years of expertise in leading strategic projects, managing cross-functional teams, and driving business growth. Skilled in social media marketing, project management, and business analytics. Worked with renowned companies like Reichpay, AstroPay, and Premier Energies. #DigitalMarketingExpert #StrategicThinker #BusinessGrowth

Brand Marketing Manager, Reichpay
April 2023 - September 2023
Japan
- Coordinating with marketing agency and stakeholders for website redevelopment and social media management projects and to develop campaigns and promotions that drive traffic and generate leads
- Drafting social media calendars, blogs and website pages
- Business development, market research, analyzing reports and leading a cross-functional team of 10
Brand Marketing Strategist, AstroPay
October 2021 - March 2023
London
- Maintaining all social media accounts, drafting communication strategy, monitoring campaigns, engagement tracking and performance analysis
- Successful product launch with 125% engagement rate
- In charge of push notifications, designing and publishing social media posts, collaborating, strategizing and activating media campaigns, ORM
Digital Marketing & Communication Specialist, Premier Energies
June 2021 - October 2021
Hyderabad, India
- Managing all social media accounts - Facebook, Instagram, Twitter, LinkedIn, content calendar, video production, strategizing growth plans, brainstorming campaign ideas
- Managing all digital affairs for the company at event, virtual expos & coordinating with Journalists, Stakeholders, Govt
- Officials, event organizers and brand building, brand promotion, business development
Digital Marketing Analyst, GenY Medium
November 2018 - May 2020
Hyderabad, India
- Developing & launching multi-platform ads, google ads, google analytics, Amazon ads, Amazon pantry management for clients, SEO Optimization, Canva and Adobe Creative Suite, coordinating webinars
- Ad copies, meta tags, blogs, content calendar, media planning, lead management, website audits, content creation for emailer campaigns, competition analysis
Trainee Account Executive, Adfactors PR
December 2017 - October 2018
New Delhi, India
- Managing PR accounts for 10 clients, social media management, content curation, media interaction, managing press conference, business development etc
- Clients - Mother Dairy, Spice jet, Schneider Electric, NTPC, NBCC
Education
Masters in Business Administration
2016 - 2018
NDIM, New Delhi
Bachelors in Business Administration
2011 - 2014
BIT Mesra, Ranchi
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