- Act as Client SPOC for Communities and Counselling at Shiksha, overseeing intake and delivery of client requests
- Develop strategies for effective client communication and relationship management
- Ensure timely fulfillment of client requests through a 70+ member sales team, using SPLICE for assignment and tracking
- Facilitate regular meetings with sales teams and clients to address feedback and queries
- Manage PR activities for clients, including content creation, interviews, discussions, and microsite optimization
- Coordinate with sales, tech, and product departments to prioritize client needs and ensure prompt delivery
- Handle end-to-end user cycles, providing timely solutions to customer inquiries
- Manage stakeholder relationships and effectively handle escalations
- Lead and motivate the team to achieve high-quality deliverables consistently

- Managed a team of 6 talented writers, fostering creativity and ensuring high-quality content production
- Implemented structured client communication processes to enhance service delivery and client satisfaction
- Developed and monitored Key Result Areas (KRAs) and Key Performance Indicators (KPIs) to drive team performance and efficiency
- Oversaw inbound client requests, coordinating effectively with cross-functional teams and departments
- Collaborated with News and Exams teams to ensure timely updates and relevant content integration
- Ensured client requirements were met with precision and promptness, maintaining high standards of service
- Generated and implemented strategies to increase web traffic, gaining hands-on experience in SEO and Google Analytics
- Proficient in managing various panels (Colleges, Courses, Articles) within Content Management Systems (CMS)
- Liaised with Client Account Managers (CAMs) and Super CAMs to align on client needs and deliverables
- Facilitated stakeholder interactions to streamline communication processes and project workflows

- Research about the relevant topic for creating up-to-date content
- Prepare well-structured drafts using Content Management Systems
- Create, proofread, and edit domestic colleges/universities pages before publishing
- Coordinate with SEO team to ensure that the content is SEO friendly
- Conduct keyword research and use SEO techniques/guidelines to increase web traffic
- Identify the needs of the target audience and brainstorm ideas to deliver better content
- Revamping the written college pages
- Handling Sales Requests; ensuring catering to the editorial policy
- Update website content on a daily basis for up-to-date information and better traffic
- Reviewing/proofreading the copies of team members
- Providing training to the new joiners in the team