GOAL: To rebrand the company to bring out the core values and message out to the world. 

SOLUTION:
We focused on rebranding the logo to describe the word Rhizomatic as an “image of thought” and rhizome. We used a tree and its roots to symbolize the complex system and yet every day, everything functions so smoothly if systems are in place.

The logo is characterized by its unique, fluid form that abstractly represents the letter "M". It is designed with a soft, flowing shape that suggests flexibility and modernity. The use of a bright, neon green gradient color gives the logo a vibrant, energetic feel, which is associated with creativity, growth, and innovation. This logo represents Multiplar’s core values connectivity, fluidity in its operations, and a forward-thinking approach. 

Brand the new records company, launch a successful social media campaign, and achieve monetization for the YouTube channel.

Conducted keyword research and content optimization for maximum visibility. Implemented social media campaigns and paid ads, resulting in 1 million views (800k organic) in the first two weeks. Achieved 3 million views and 24k subscribers within a month.