Amrita Ray
Dynamic and award-winning Brand and Marketing Manager with a proven track record in New Product Launch, Brand
Management, and Product Life Cycle Management
💡
Business Strategy🤝
Business Development🤝
Client Management
Kolkata, India
Experienced Brand and Marketing Manager with a proven track record in New Product Launch, Brand Management, and Product Life Cycle Management. Worked with Zee Entertainment and The Walt Disney Company. Skilled in strategic marketing planning, campaign management, and business development. Strong leadership and collaboration abilities. #MarketingExpert #BrandManagement #InnovativeSolutions
Brand Manager, Zee Entertainment Enterprises
November 2020 - Present
- Leading the marketing and brand portfolio for Zee Bangla, West Bengal's #1 Bengali General Entertainment Channel
Brand and Show Launch Lead-Marketing, The Walt Disney Company (Star India Pvt. Ltd.)
December 2015 - November 2020
- Responsible for brand strategies and the execution of marketing initiatives for the BGEC channel, Star Jalsha
Brand Solutions Executive, ABP Pvt. Ltd.
June 2014 - December 2015
- Developed advertising and marketing solutions for a diverse portfolio of national and regional clients
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Education
PGDM
2013 - 2014
IISWBM and CMI
