Aritrika Das
Shaping the HP India journey | Early stage startup advisor | Ex-Flipkart
💻
Budget management💡
Branding Strategy💻
Customer Acquisition✨
Brand Management🤝
Team Management
Bangalore, India
Experienced brand marketer with a passion for strategic initiatives and driving growth in the super-premium PC market. Worked with renowned companies like HP and Flipkart, leading successful marketing campaigns and managing brand communication. Skilled in presentations, budget management, and digital marketing. #BrandMarketing #StrategicInitiatives #SuperPremiumPCs
Senior Brand Manager 2, Flipkart
August 2021 - September 2022
Empty string
- Currently working on growing e-commerce penetration through key acquisition verticals
Senior Brand Manager, Flipkart
August 2019 - July 2021
Empty string
Brand Manager, Flipkart
December 2017 - July 2019
Empty string
Assistant Marketing Manager, MakeMyTrip.com
September 2015 - December 2017
Gurgaon, India
- Moved to the Marketing side of the business to handle brand, online and offline marketing efforts
Assistant Marketing Manager, Reliance Brands Ltd.
April 2015 - September 2015
Empty string
- Handled marketing for the premium Italian apparel brand GAS Jeans, in India
Corporate Affairs Intern, SABMiller India
April 2014 - May 2014
Empty string
- Study and analysis of communication by product brands versus corporate brands
Asst. System Engineer, Tata Consultancy Services
August 2012 - May 2013
Empty string
Software Developer, Tata Consultancy Services
August 2010 - July 2012
Empty string
- I was working as a developer in a training and development project, which is focused on research and innovation
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Education
BCA, Computer Applications
West Bengal University of Technology
PGDM Communications, Brand Management, Digital Communication Management
MICA
