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1:1 Marketing Strategy Consultation
Price
₹80,000/project
Description
Hi there! I'm Riya, a seasoned Senior Brand & Marketing Manager with extensive experience in leading and executing impactful 360-degree marketing campaigns. I specialize in crafting comprehensive marketing strategies that align with your business goals and resonate with your target audience. Let’s connect and discuss how we can tackle your marketing challenges and explore new opportunities for growth. 🚀
Deliverables
Silver package includes any 5 of these services which start at the rate mentioned above. Gold one includes all 8 at a different rate.
1. In-Depth Marketing Analysis and Competition Scan
- Deliverable: A comprehensive report analyzing your current marketing efforts, including strengths, weaknesses, opportunities, and threats (SWOT analysis). This will include a competition scan to evaluate the marketing strategies of key competitors, identifying gaps and opportunities.
- Purpose: To provide a clear understanding of where your brand stands in the market, identify areas for improvement, and pinpoint opportunities for differentiation.
2. Target Audience and Market Segmentation Analysis
- Deliverable: Detailed profiles of key target audience segments, based on demographics, psychographics, buying behavior, and needs. This will include an analysis of market trends and potential growth segments.
- Purpose: To ensure that your marketing efforts are precisely targeted, reaching the right audience with the right message, and maximizing ROI.
3. Customized Marketing Strategy Development
- Deliverable: A comprehensive marketing strategy tailored to your business goals, including brand positioning, messaging, and a mix of marketing channels (digital, social, offline, etc.). This will also include specific, actionable recommendations for each marketing channel, with timelines and KPIs for execution.
- Purpose: To create a clear, actionable roadmap that aligns marketing efforts with your business objectives, driving growth and enhancing brand visibility.
4. Integrated 360-Degree Campaign Planning
- Deliverable: A detailed plan for a 360-degree marketing campaign, including creative concepts, media planning, and execution strategies across various channels (e.g., digital, social, print, events). This will ensure cohesive messaging and brand consistency across all touchpoints.
- Purpose: To launch a comprehensive marketing campaign that effectively reaches your audience across multiple platforms, reinforcing your brand and driving engagement.
5. Brand Messaging and Positioning Framework
- Deliverable: A well-defined brand messaging and positioning framework that articulates the brand’s unique value proposition, key messages, and tone of voice. This will include guidelines for maintaining consistency in communication across all marketing channels.
- Purpose: To establish a strong, consistent brand identity that resonates with your target audience and sets your brand apart from competitors.
6. Actionable Marketing Recommendations
- Deliverable: A set of clear, actionable recommendations tailored to your specific marketing challenges and business goals. This will include quick wins for immediate impact as well as long-term strategies for sustained growth.
- Purpose: To provide practical, results-driven solutions that can be implemented quickly to address current marketing challenges and capitalize on growth opportunities.
7. Marketing Metrics and Performance Tracking Plan
- Deliverable: A performance tracking plan with key metrics (KPIs) to measure the effectiveness of the marketing strategy and campaigns. This will include setting up dashboards or reporting tools to monitor progress and make data-driven decisions.
- Purpose: To ensure that marketing efforts are continually optimized based on real-time data and insights, driving continuous improvement and maximizing ROI.
8. Ongoing Consultation and Strategy Refinement
- Deliverable: Regular check-ins and strategy refinement sessions to assess the performance of the marketing strategy, address any new challenges, and adjust the plan as needed based on evolving market conditions and business goals.
- Purpose: To provide ongoing support and ensure that the marketing strategy remains aligned with your business objectives, adapting to changes in the market and driving sustained growth.
Marketing Strategy Development
Brand Management
Market Research
Brand Solutions
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