Vineela Yegireddi on SuperStuff.ai

Vineela Yegireddi

Head of Performance | Ex- Amazon, GroupM | IIM Shillong

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Digital Marketing

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Social Media Marketing

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Data Analysis

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Marketing

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Campaign Management

Bengaluru, India

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Digital Media Planning & Execution

Digital Marketing

media planning

Brand Management

Hi, I'm Vineela!

A marketing & strategy geek with a demonstrated past of working in the marketing field.

Currently, I'm the Head of Performance Marketing at Vamos Digital.

Graduated from IIM Shillong with Masters in Business Administration

Looking to expand my horizons in the marketing, strategy, and sustainability fields.

My Work Highlights

Head - Performance Marketing

Senior Marketing Manager

Led a vertical, managing the growth of a portfolio of 10 brands across Europe and US marketplaces.

Key Account Manager

Collaborated with stakeholders to optimize campaigns, resulting in a 120% sales target hit rate and up to 200% sales growth for new product lines.

Digital Media Manager

- Envisioned the digital strategy of FMCG products; followed it up with the media planning, buying & execution
- Managed 20 cr+ budget across display, video, mobile & social channels

Summer Intern

Studied & analyzed the chemist channel; recommended strategies to increase sales of personal care portfolio

Program Manager

Conceptualization & wire-framing the website
Social Media Marketing
Customer Relations
Inventory management

Program Lead of The Blue Ribbon Movement

Program design
Marketing plans and execution
Increase participant turn-out
Participants on-boarding
On event execution lead
Follow ups and creation of active alumni base